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Hi! It's ya girl, Wylona Lastres.

Heard a lot about me? No? Well, this is me in a nutshell.
 

I earned my BFA in Graphic Design (with a minor in Art History) from the University of South Florida St. Petersburg in 2019. Since then, I’ve held a range of creative roles—from Graphic Designer to Ad Creative Manager at Wholesome Goods, producing content for brands like Cosy House and PupGrade.
 

Most recently, I served as an Associate Creative Strategist at KlientBoost, creating performance-driven ad creatives for B2B and DTC brands such as Allura Medicinals, Assembly Software, and Tsubi Soup. I analyzed campaign data to optimize creative iterations, collaborated across teams to align strategy with audience insights, and supported video and motion-based ad production.
 

Before that, I led UGC strategy and video production at Lilo Social, handling scripting, storyboarding, shooting, and post-production. I managed creator sourcing and partnerships, using performance data to inform strategy and optimize results. I created short-form content for TikTok, Meta, and email, supporting brand goals for clients like Bearaby, Murphy’s Naturals, and True Botanicals.
 

I specialize in motion graphics, video editing, content creation, and branding—bringing a fun yet professional energy to every project. When I’m not creating, you’ll probably find me watching animal videos or old Vines that cure the soul.
 

Let’s work together: wylonalastres@gmail.com

CONTACT

Email - wylonalastres@gmail.com

Insta - @wydesign_wb

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